When revenue numbers dip, many B2B SMEs instinctively turn their gaze towards the sales team. It’s understandable. Sales is measurable. Sales is visible. And in most businesses, it carries both the prestige and the pressure of performance. But what if that reflex is misdirected?

In B2B environments, sales and customer service teams often support the same clients. Both play a critical role in building trust, ensuring continuity, and responding to client needs. But how often do they truly operate in sync—and what gets missed when they don’t? Or equally important, what happens when they collaborate too much?

How Size, Structure, and Training Shape Call Centre Outcomes Inbound Call centres vary widely in size, structure, and culture—but they...

9 Actionable Tips for B2C Telesales Reps in Just 10 Minutes

It’s 8 a.m., and Emma, an experienced customer service representative, picks up the phone. The familiar voice of Mr. Johnson greets...

Embracing "mindfulness," "global collaboration," "well-being," "teamwork," "corporate wellness," and "sustainability" in a Me-Centric World.

In today’s global marketplace, understanding cultural nuances can make a significant difference in customer service.

Conflict Revolutions It often begins quietly. A complaint comes in—sometimes justified, sometimes emotionally charged, often a mix of...

Enhancing Retail Performanc

Powerful Strategies to Supercharge your Call Centre Teams’ Energy!

For Freelance Coaches Ready to Regain Momentum You know how it feels: some weeks your diary is full, energy is high, and your clients are...

YES ATTITUDE

The Paradox of Choice

Master the Art of Customer Service

Maximize Your Sales Potential with Lean Six Sigma

Reframing the B2B Outbound Call 9 Strategic Tips to Make Your Outreach Count